How to Get Ahead in Advertising with Bulk SMS Service?
A Digital Marketing Agency MobonAir Wireless Says, Since promotional SMS and SMS marketing services are result-oriented and cost-effective, there is a great rise in bulk SMS services in the world. Bulk SMS service helps you share your marketing message in different ways like appointments, coupons, occasions, reminders, feedback, challenges, votes, etc. Bulk SMS marketing is a fast and effective advertising tool. Here’s how you can stand out in the competition and get the best results from your bulk SMS service.
Create a Customer Database
You may build a database of details of your customers like their phone numbers, name, birthdays, email addresses, etc. With this data, you can conduct these activities to enhance conversion rate –
- Send a ‘Thank You’ note has SMS after each transaction. Provide your contact details in this message so they can call you in case of an issue.
- Send details of sales offers or fresh arrivals etc. through SMS
- You can send SMS on special occasions for them like anniversaries, birthdays and festivals.
- You can even send messages on any important update. It may show your human nature of the business to help you grow your company in the long run.
Refer prospects to your website
It will help build the traffic on your website. Hence, it results in higher ranking of your page on search results. Customers can also understand your service or products well to help them make an important purchase decision.
You need to be flexible with your style, content, and tone of transactional and promotional SMS. Test with the timing of SMS and also send various copies of customer segments. It will help check out the effectiveness of bulk SMS. You should also research your target customers to know what they like the most.
Use sender ID
Your sender ID tells the source of your message to your audience. Make your business name your sender ID so your customers can easily figure out the reflecting sender id and know from which company they received this SMS.